So why am I doing this?
I’ve spent the last three years building a D2C brand from nothing. It’s been one hell of a ride. Moments of breakthrough surrounded by countless sleepless nights and impossible decisions.
During this time, I lost my mom. The foundation of my world shifted. My mind became a storm of grief mixed with the pressure to keep building. Some days, the chaos in my headspace is deafening.
There are mornings I wake up and can’t find the energy to move forward. Then there are days when my mind races with so many ideas that I’m paralyzed by possibilities. Both extremes leave me stuck.
This space, right here, is my solution
It’s where I’ll transform that mental chaos into something structured and meaningful. I’ll share the unfiltered reality of building a brand in India. The strategies that worked, the failures that taught me, and the questions I’m still figuring out.
For you reading this, maybe you’ll find something valuable in my journey. Maybe you’ll see your own struggles reflected back. Or maybe you’ll completely disagree with my approach, and that’s fine too. The conversation itself is what matters.
No perfectly scripted success stories. No overnight-millionaire bullshit. Just real experiences from someone who’s still in the trenches.
What you’ll find here
On Kveertalks, I’m not going to pretend I have it all figured out. I don’t. That’s honestly the whole point. This isn’t about presenting some polished version of entrepreneurship or grief or creativity.
This is about documenting the messy, complicated reality of building something meaningful while trying to make sense of everything else happening around me. From business insights to mental health struggles, from economic observations to philosophical questions. It’s all connected because it’s all part of the same journey.
I believe there’s power in turning the chaos in our heads into something structured. Something we can look at, reflect on, and maybe even learn from. That’s what I’m trying to do here.
For me, it’s a way to process. For you, maybe it’s a chance to see that whatever you’re dealing with, you’re not the only one figuring it out as you go.
So, let’s get started.
Kveer, signing out.
